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- On 5 August 1978, Warner Bros. Records published an ad in Billboard N° 31, Vol. 90, page 33 (ISSN 0006-2510) to promote 7 singles of their catalog that were charting in the Hot Soul Single chart of the same week, amongst them Soft And Wet listed at position N°88. The ad said:Lift Off! Warner R&B: you’re hearing it. 7 smashes bullet to the big time!
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- Soft And Wet sold nearly 350,000 copies in the USA.
- The single remained 12 weeks into the Hot Soul Singles Top 40 Chart.
- Billboard Hot Soul Singles Chart progression:
Entry position 88 (29 Jul. 1978), 98 (5 Aug. 1978), 66 (12 Aug. 1978), 51 (19 Aug. 1978), 41 (26 Aug. 1978), 31 (2 Sep. 1978), 22 (9 Sep. 1978), 16 (16 Sep. 1978), 12 (23 Sep. 1978), 12 (30 Sep. 1978), 12 (7 Oct. 1978), 13 (14 Oct. 1978), 16 (21 Oct. 1978), 22 (28 Oct. 1978), 25 (4 Nov. 1978), 26 (11 Nov. 1978), 35 (18 Nov. 1978), 43 (25 Nov. 1978), 49 (2 Dec. 1978), Exit position: 50 (9 Dec. 1978).
- Billboard Bubbling Under The Hot 100 Singles Chart progression:
Entry position 101 (14 Oct. 1978), 102 (21 Oct. 1978), Exit position: 103 (28 Oct. 1978).
- Billboard Hot 100 Singles Chart progression:
Entry position 96 (4 Nov. 1978), 96 (11 Nov. 1978), 94 (18 Nov. 1978), Exit position: 92 (25 Nov. 1978).
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